Keowee Brewing Co. to open in downtown Seneca

Photo provided by the Oconee Economic Alliance.

Another brewery is coming to the Upstate.

The Oconee Economic Alliance announced last week that Keowee Brewing Co. will establish operations in downtown Seneca by the end of the year.

Located at 401 E. Main St., the five-barrel brew house gets its name from Lake Keowee, which is a few minutes from the brewery and is also the source of the water for its beer production.

The brewery is owned and operated by Alex Butterbaugh, who most recently worked as a brewer at 3 Sheeps Brewing Co. in Sheboygan, Wis.

“My wife, Allison, and I grew up in Spartanburg and attended Clemson University. While our jobs after college took us away from South Carolina, we always knew that coming home would be a priority. We are very excited about returning to the Upstate and becoming an integral part of the community,” Butterbaugh said in a press release. “Downtown Seneca already has some of the best restaurants and bars around, and we hope to add to the draw of the downtown area.”

Photo provided

Keowee Brewing Co. will offer 12 beers on tap, with a focus on IPAs, stouts, and pilsners, among others. It will have an indoor tasting room along with a large outdoor biergarten with a patio for concerts, community events, and other social gatherings.

The company also plans to partner with nearby food establishments to allow outside food to be brought in, as a way to encourage the local food movement and work with area food trucks to offer local ingredients.

“This is going to be such an impactful type operation for our area beyond the jobs and capital investment we typically talk about in economic development projects,” said Richard K. Blackwell, executive director for the Oconee Economic Alliance. “Keowee will play off the localism concept, help to diversify our local economy, and push forward the revitalization movement in downtown Seneca. This is the beginning of a great story.”


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