The takeaway from Cambridge Analytica: trust doesn’t cut it with third-party vendors
There's almost no way you don't know something about the Cambridge Analytica-Facebook snafu.
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Posts by author
Katherine Elrod
116 posts
Business Intelligence: The road is paved with data, data, data
If you’ve been in business for a cycle or two, you’ve already learned one crucial lesson: Studies and reports are where good ideas go to die.
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Do you know where all the banana peels are in your company?
Here are some areas all businesses should review annually, either through internal processes or with outside assistance. You can’t fix what you don’t know about. And it’s those things that will — always — hurt you.
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Goal setting and evaluating analytics are keys to solving the social media puzzle
How’s business? It’s a simple question. But when you’re talking about marketing your business on the internet, the answer can be a lot harder to put your finger on. An…
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Geek-speak obscures tech issues important to businesses
Algorithms, chip vulnerabilities, “viewable-only organic reach,” and “speculative execution side-channel attacks.” It’s geek-speak run amok, and no one can blame you flicking past posts on Meltdown, Spectre, and Facebook News…
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Developments in tech to watch for in 2018
2017 was a mixed bag for technology and business. We got hacked — a lot. We learned we had to take social media seriously — like Russia does. We lost…
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The future of Social Security numbers in the cybercrime era
Are the left and right hands working together? Do they have no clue what the other is doing? Or could it be possible they don’t see the contradictory messages their…
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A ‘Grey’s Anatomy’ episode shines light on large-scale health system hacks
Fans of the long-running medical drama “Grey’s Anatomy” were treated to a pretty frightening scenario recently when the hospital was taken over by hackers seeking a Hollywood-sized ransom to release access to blood banks, medical records, and control of medical devices.
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Easy access to information online has blurred the lines of plagiarism
For a dozen years or so, marketers and communicators have been telling businesses that “content is king.” Create content, and readers will come, your footprint will grow, and your brand will gain recognition. That was all good advice, but the shift of readers becoming writers has also increased plagiarism.
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What businesses should consider before jumping into the cloud
Every business has a toe in the cloud, with internet-based software and online services ranging from email to accounting as the most common starting points. For many, it is hard to let go of the comfort of knowing you've got your data in your office and under your control.
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