Last week, Clemson University officials dedicated the Erwin Center for Advertising and Communication with the formal launch of its communications studio in Daniel Hall.
The Erwin Center is designed to help students prepare for degrees in advertising and marketing by learning from industry leaders who hold senior-level positions in the advertising industry, according to a statement from the university.
“When they leave this program, they will be ready to hit the ground running,” said Richard Goodstein, dean of the College of Architecture, Arts and Humanities.
The Erwin Center was founded in 2012 through a donation by Joe Erwin, a 1979 Clemson graduate, and his wife, Gretchen. Together, the Erwins bought Penland Advertising from Jerry Penland in 1986, changing the company’s name to Erwin Penland. The new center is a strategic partnership between Erwin Penland and Clemson University’s department of communication studies.