Three long-term employees acquired Clemson-based Sparks Research from founder David Sparks. Richard Groom, Leanna Garrison and Jon Christiansen took ownership of the company from Sparks in April 2015 and have assumed executive leadership roles within the company.
Groom, now CEO, has been with the company since 1997, formerly serving as president, and has been responsible for driving business development and growing regional and national strategic partnerships.
Garrison, COO, is a 20-year veteran of Sparks Research, primarily responsible for customer relations and business continuity.
Chief Intelligence Officer Jon Christiansen has been with the company since 2009. He is primarily responsible for business intelligence and analytics, methodological innovations and strategy.
The new executive leadership team plans to aggressively grow through acquiring top talent and investing resources in innovative research and intelligence solutions. The company will be launching a new website and re-envisioned brand to highlight its enhanced capabilities and team.