The Greenville Area Development Corporation (GADC) is adding new focus areas after a commissioned study uncovered weaknesses in its manufacturing-heavy emphasis. The resulting changes will set the pace for the next several years at the economic development organization.
The target industry analysis found that the industries GADC has been targeting have all been within manufacturing, and suggested diversification in order to protect from future downturn. Among recommended new targets were IT-related industries and financial services. Significant challenges include lack of industrial and office space and office initiatives.
GADC interim president Kevin Landmesser said the board approved the new direction this month and has now set to the task of planning how the expansion will happen.
The study was conducted by Carmel, Ind.-based Applied Marketing and Elkin, N.C.-based Creative Economic Development Consulting.
